The "Counter-Talk" Script (15 Seconds)

Agent: "By the way, have you heard about the Mi Cannabis Vote campaign?

Voters like us won our rights in 2008 and 2018, but new 2026 taxes are already driving up prices. We’re teaming up with the Michigan Cannabis Community Coalition to protect our access.

Grab this guide on your way out—it has a QR code to a Candidate Questionnaire so you know exactly who to vote for in the August 4th Primary. Let’s keep Michigan green!"

Agent "Motivation Triggers" (How to handle follow-ups)

If the customer is a Patient:

"We’re fighting to make sure medicine stays affordable. Some politicians are trying to roll back the 2008 protections we voted for. This guide shows you who the real allies are."

If the customer is an Adult-Use Consumer:

"That new 24% wholesale tax is why prices are creeping up. If we don’t get out the vote on August 4th, it’s only going to get more expensive to enjoy your rights."

If the customer is Skeptical of Politics:

"I get it, but there are over a million of us in Michigan. If we show up as one block, we’re the most powerful group in the state. We’re not just voters; we’re a movement."

Implementation Pro-Tips for the Retailer

• The "Bag Stuffer": Ensure the one-pager we created is placed in every single exit bag. The agent should point to the bag while giving the pitch.

• The Counter Display: Place a small sign at the register that says: "PROTECT YOUR RIGHTS: Ask us about the Mi Cannabis Vote."

The "August 4th" Reminder: Have agents wear a small button or sticker that simply says "VOTE AUG 4" to spark the conversation naturally.